Comments on: Is elitism the source of poor usability?

By: Defending the status quo kills companies | Retail: Shaken Not Stirred

Defending the status quo kills companies | Retail: Shaken Not Stirred — Thu, 07 Jan 2010 01:00:19 +0000

[...] than see their industry from their customers’ perspective, the industry fell pray to the elitism I’ve discussed previously. So a computer company took their business from them. Apple’s iPod and iTunes took the music [...]

By: The Tree Stump Theory | Retail: Shaken Not Stirred

The Tree Stump Theory | Retail: Shaken Not Stirred — Thu, 07 Jan 2010 00:59:37 +0000

[...] stumps makes them difficult to self-identify. If you’re dealing with web usability, try the steps prescribed in this post. If you’re concerned about tree stumps in strategies, policies or general decisions, seek [...]

By: Conversion tip: Don’t let bad error messages cost you sales | Retail: Shaken Not Stirred

Thu, 07 Jan 2010 00:56:15 +0000

[...] likely not as intuitive as we think they are. Referencing back to one of my previous posts, “Is elitism the source of poor usability,” we have to remember that our customers probably aren’t as tech savvy as we are, and [...]

By: “If it ain’t broke, you ain’t looking hard enough” | Retail: Shaken Not Stirred

Thu, 07 Jan 2010 00:53:49 +0000

[...] First, we need to quantitatively understand our effectiveness in the eyes of our total population, and that requires a statistically solid customer polling and analysis capability. Blatant and shameless plug alert: I’ve had great success using ForeSee Results in the past for exactly this purpose. Once we understand problem areas at a macro level, we can add a lot of color by interacting directly with customers in focus groups and usability labs. More details on this process can be found in my post entitled “Is elitism the source of poor usability?” [...]

By: Drew

Drew — Tue, 10 Nov 2009 18:40:49 +0000

This is completly absurd the usability of elitism isnt based off the pragmatic and cognative actions but rather the deontological approach of “What is the most efficient use of time”, in the time alocated only those of the elite and upclass thinking and education deserve to be in place to keep efficiency.