Comments on: Best Business Books of the Year

By: My Favorite Business Books of the Year | Retail: Shaken Not Stirred by Kevin Ertell

Tue, 28 Dec 2010 16:13:02 +0000

[...] Predictably Irrational: The Hidden Forces That Shape Our Decisions, as an all-time favorite in last year’s list of best business books. While the experiments and ideas in that book were probably more useful in the marketing and [...]

By: Click (not the one you think) to success | Retail: Shaken Not Stirred by Kevin Ertell

Wed, 16 Jun 2010 16:00:53 +0000

[...] The Magic of Instant Connections by Ori and Rom Brafman (authors of Sway, one of my favorite books from last year) explores the factors or “accelerators” that exist when people [...]

By: Sally

Sally — Tue, 05 Jan 2010 13:20:07 +0000

Kevin, just previewed Sway from your list – found it very interesting… think I might pick up a copy. Thanks for the recommendation!

By: Kevin Ertell

Kevin Ertell — Tue, 01 Dec 2009 18:12:52 +0000

Good picks, Chris. I’ve downloaded them both and will start reading soon. I’ve also got Black Swan queued up and ready to go.

By: Chris Eagle

Chris Eagle — Mon, 30 Nov 2009 16:48:50 +0000

Two new books that I highly recommend:
1) What the Dog Saw by Malcolm Gladwell. This is a collection of his favorite articles he’s written for the New Yorker. There isn’t really a common theme to the book but, as always, Gladwell does a marvelous job of providing us with a different viewpoint on a number of interesting topics.
2) Superfreakonomics by Steven Levitt and Stephen Dubner. This book is much more rambling than Freakonomics but it has a common theme – that people (and monkeys) very consistently respond to incentives, but that we often have no idea what those incentives are.
As far as Nassim Taleb books go, I much prefer The Black Swan to Fooled by Randomness. Both are good reads though, if you can get over the author’s arrogance. Gladwell has a really interesting article on Taleb in his book.